Dr Henrietta Sherwin

My most recent research has been around the promotion of cycling and an investigation into the extent to which social influence played a part in the decision of ‘new cyclists’ to take up cycling. I joined the Centre for Transport and Society as a Research Associate in November 2005 to conduct an evaluation of the Southville Home Zone commissioned by Bristol City Council. Through a collaboration with First Great Western trains I was able to complete a PhD in early 2010 which examined bike-rail integration as one sustainable transport solution to reduce car dependence. Since then I have undertaken a variety of research projects including being a member of the evaluation team investigating the efficacy of the Department for Transport’s investments to promote cycling in 12 towns and cities across the UK.

My interest in transport and transport planning grew from campaigning as a local, regional and national volunteer for the Campaign to Protect Rural England (CPRE). I am currently a member of the national policy committee and vice chair and transport policy coordinator for CPRE in the South West. I am also a member of the Bath Transport Commission. I am interested in looking at transport issues within their wider social, economic and cultural context which is informed by my previous broad professional background in the media and public sectors in the UK and USA.

Areas of expertise

• Behaviour change particularly in relation to promoting cycling
• Social influence
• Wayfinding with a particular interest in walking and cycle mapping
• Action research
• Integration of land use and transport planning
• Integration of the transport system as whole, particularly bike and rail integration

Publications

• Evaluation of the cycling city and towns programme: Qualitative research with residents
  Christensen, J., Chatterjee, K., Marsh, S., Sherwin, H. and Jain, J. (2012) Evaluation of the cycling city and towns programme: Qualitative research with residents. Project Report. Department for Transport.
• An exploration of the importance of social influence in the decision to start bicycling in England
  Sherwin, H., Chatterjee, K. and Jain, J. (2014) An exploration of the importance of social influence in the decision to start bicycling in England. Transportation Research Part A: Policy and Practice, 68. pp. 32-45. ISSN 0965-8564
• Triggers for changes in cycling: The role of life events and modifications to the external environment
  Chatterjee, K., Sherwin, H. and Jain, J. (2013) Triggers for changes in cycling: The role of life events and modifications to the external environment. Journal of Transport Geography, 30. pp. 183-193. ISSN 0966-6923
• An exploration of the importance of social influence in the decisions to start bicycling in England. Travel behaviour research: Current foundations, future prospects
  Sherwin, H., Chatterjee, K. and Jain, J. (2012) An exploration of the importance of social influence in the decisions to start bicycling in England. Travel behaviour research: Current foundations, future prospects. In: 13th International Conference on Travel Behaviour Research, Toronto, Canada, 15-20 July, 2012. Toronto, Canada: Unspecified. 
• A conceptual model to explain turning points in travel behaviour: Application to bicycle use
  Chatterjee, K., Sherwin, H., Jain, J., Christensen, J. and Marsh, S. (2013) A conceptual model to explain turning points in travel behaviour: Application to bicycle use. Transportation Research Record, 2322 (2012/1). pp. 82-90. ISSN 0361-1981 Available from: https://eprints.uwe.ac.uk/17103
• Cycle Mapping in the UK and the ?London Cycle Map?
  Sherwin, H. and Melia, S. (2012) Cycle Mapping in the UK and the ?London Cycle Map?. Project Report. Ideas in Transit, https://ideasintransit.org.
• Bike-rail integration as one sustainable transport solution to reduce car dependence
  Sherwin, H. (2010) Bike-rail integration as one sustainable transport solution to reduce car dependence. PhD, University of the West of England.
• Evaluating cycle mapping styles
  Sherwin, H. and Bartle, C. (2012) Evaluating cycle mapping styles. Project Report. University of the West of England.
• Southville Home Zone: An Independent Evaluation
  Sherwin, H., Parkhurst, G. and Chatterjee, K. (2006) Southville Home Zone: An Independent Evaluation. Project Report. Centre for Transport and Society, University of the West of England, Bristol.
• Practices and motivations of travellers making rail-cycle trips
  Sherwin, H., Parkhurst, G., Robbins, D. and Walker, I. (2011) Practices and motivations of travellers making rail-cycle trips. Proceedings of the Institution of Civil Engineers - Transport, 164 (3). pp. 189-197. ISSN 0965-092X
• Intermodal personal mobility: A niche caught between two regimes
  Parkhurst, G., Kemp, R., Dijk, M. and Sherwin, H. (2012) Intermodal personal mobility: A niche caught between two regimes. In: Geels, F., Kemp, R., Dudley, G. and Lyons, G., eds. (2012) Automobility in Transition?: A Socio-Technical Analysis of Sustainable Transport. Routledge. ISBN 9780415885058
• The promotion of bicycle access to the rail network as a way of making better use of the existing network and reducing car dependence
  Sherwin, H. and Parkhurst, G. (2010) The promotion of bicycle access to the rail network as a way of making better use of the existing network and reducing car dependence. In: European Transport Conference, Glasgow, UK, October 2010.
• Bike-sharing schemes: Opportunities and challenges
  Sherwin, H. and Parkhurst, G. (2009) Bike-sharing schemes: Opportunities and challenges. In: Cycling and Society Symposium, Bolton, UK, 7th September, 2009.
• Exploration of the motivations and existing behaviour of bike-rail integrators to inform future promotional interventions
  Sherwin, H. and Parkhurst, G. (2008) Exploration of the motivations and existing behaviour of bike-rail integrators to inform future promotional interventions. In: 5th Cycling and Society Symposium, Bristol, UK, 8 - 9 September 2008.
• Who chooses to bike-rail integrate? Lessons for rail and cycle policy
  Sherwin, H. and Parkhurst, G. (2009) Who chooses to bike-rail integrate? Lessons for rail and cycle policy. In: Proceedings of the 41st Universities Transport Study Group Conference, London, UK, 2009.
• The Bristol Southville Home Zone: Highway or social engineering?
  Parkhurst, G., Sherwin, H. and Chatterjee, K. (2007) The Bristol Southville Home Zone: Highway or social engineering? In: Proceedings of the 39th UTSG Conference, Harrogate, UK, 3-5 January 2007.
• Travel planning at railway stations: An examination of the potential for bike-rail integration
  Sherwin, H. (2008) Travel planning at railway stations: An examination of the potential for bike-rail integration. In: Proceedings of the 40th Universities Transport Study Group conference, Southampton, UK, 2008.