Applied Marketing Research Group (AMRG)

The Applied Marketing Research Group (AMRG) exists to foster working relationships with external organisations with the aim of collaborating in areas of marketing and customer engagement.

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Find out more about the extensive expertise within AMRG and the ways we engage with industry and individuals.


View the profiles of the Applied Marketing Research Group (AMRG) community.

Projects and partners

The current and recent research projects and partners of AMRG.


Academic papers, conference abstracts and book chapters authored by members of AMRG.


The latest news and updates from AMRG.


Contact us to find out about research opportunities.

Applied Marketing Research Group blog

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