Understanding and influencing attitudes and behaviours

At the core of the social science work programme of Centre for Transport and Society (CTS) is the body of knowledge which can be loosely summarised as the 'theory of travel behaviour'.

This draws on psychology and sociology in particular in seeking to understand the extent to which travel behaviour is premeditated for different trips, the degree to which novel information or social relationships influence those choices, and the extent to which reported attitudes to future travel behaviour reliably predict that behaviour.

CTS has developed a strong international academic reputation in developing this theme and has also provided expert advice to national and local policymakers.