An evening of Marketing and Psychology

Key Information:

Date and time
Wed 25 February 2026
18:00 - 20:00
Location
Bristol Business School, X block, Frenchay Campus, Further info
Contact
Sarah Cawthra Sarah.Cawthra@uwe.ac.uk
Cost
Free
Attendance
Booking required
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Description

Join Bristol Creative Industries and the Applied Marketing Research Group for a fascinating evening exploring how psychology shapes real-world marketing.

The event introduces the new book, Marketing and Psychology: Understanding Customer Behaviour with the ABC Approach by Dr Tom Bowden-Green and Luan Wise, alongside insights from leading industry voices Daryl Fielding and Steve Manser.

Expect practical thinking, academic insight and real examples of how behavioural science drives brand growth – plus coffee and networking.

This in-person event is for those interested in the application of psychology in marketing, whether you are a creative consultant, in-house marketer, student or just have an inquisitive mind!

Registration and tickets

This is a free event but you must book your place in advance.

  • Cost: Free
  • Attendance: Booking required

Location

Bristol Business School, X block
Frenchay Campus
Coldharbour Lane
Bristol
BS16 1QY
UK

Frenchay Campus map

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